About Us

Who We Are

We are passionate about your cycling holiday.  Benedict Butler, our Operations Director and Road Cycling Guide has lived and worked in the Tarantaise Valley for over 20 years. He also holds the British Cycling Ride Leadership Qualification. Couple with this the experience of The Alpine Generation in providing catered chalet holidays and you are in very safe hands. We are family. We are friends. We work together as a team. We play together as a team.

We try not to take life too seriously.

We take your holiday very seriously.

We are totally committed to making sure your hard-earned cycling holiday is a fantastic one.

What We Do

We aim to provide fantastic catered and guided cycling holidays at affordable prices. We do this by focusing on what we think matters most to you. Generous portions of delicious food and great wine (oh and the occasional beer) to enable you to relax after a hard day on the mountain roads.

Comfortable accommodation and the kind of friendly yet efficient hosting that creates a relaxed ‘home from home’ atmosphere in your chalet.

We work hard to take the hassle out of organising your  holiday by helping to make sure all the details are taken care of. When you arrive, all you need to do is relax and push yourself out on the bike.

We operate a fair pricing policy and firmly believe that if you choose to book your holiday in advance, you should benefit from prices that offer equal value for money as those who book last minute.

What We Don't Do

We don’t leave things to chance. We work hard to make sure that everything is in place before you arrive so that your holiday runs smoothly.

We don’t drop our prices at the last minute just to fill empty rooms. We price fairly and transparently from the start (which means we have very little last minute availability anyway).

We don’t stick our heads in the sand. If there is a problem, we fix it. It’s that simple.

We don’t take our team for granted. It’s our team that makes your holiday. And we never underestimate the importance of fantastic support both out on the road and back in the comfort of your accommodation.

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